
Understand your customers
Reach the people your business needs to hear from. Learn what they want, why they buy and where your next opportunity could be.

Bring in people to understand your customers, test your product and complete practical tasks. Keep your core team focused.

Reach the people your business needs to hear from. Learn what they want, why they buy and where your next opportunity could be.

Put your product in people’s hands. Find the friction, test your assumptions and give your team clear feedback to work with.

Store checks, campaign tasks and digital assignments. Extend your team’s reach with a clear scope, agreed outputs and checks matched to the job.
You set the outcome. We help scope the work, connect the people and organise what your team receives.

Describe what you need to learn, test or get done.
Define the research or task, participant requirements, deliverables and budget.
People carry out your research, product test or task, with checks matched to the work.
Receive the agreed feedback, findings or completed tasks.
The questions worth asking before you bring people into your project.

The checks depend on your project. We agree the audience, relevant experience and any identity or eligibility checks in the brief. Confirmed details and self-reported information are treated separately, so you know what has actually been checked.
Your brief defines the match: who you need, what they need to do, where they need to be and when. We scope the project around those criteria and confirm suitability before work begins.
Your team sets the goal and approves the scope. The project plan sets out recruitment, participant instructions, coordination and review responsibilities, so you know what Sòrò handles and where your input is needed.
Agree what good work looks like before the project starts: required evidence, complete answers, relevant feedback or task outputs. The brief defines how submissions are reviewed and how incomplete or unsuitable work is handled.
The deliverables are agreed in the brief: research findings, product feedback, completed assignments or supporting evidence. The format and level of detail should give your team something it can use.
That depends on the people, volume, locations and work involved. Scope, budget and delivery dates are agreed before work starts; there is no one-size-fits-all project price or turnaround.
Yes. Start with a focused question, a product test or a defined batch of tasks. We can scope that first piece of work before you decide what to do next.
Start with the work you need done. We’ll help you shape the brief.
Sketch your brief